In this episode, Bruce Philp joins us to explore the power of branding and how small business owners can step into a brand space with clarity and confidence. More than just a logo or tagline, your brand is the belief system your clients buy into. By understanding what truly builds trust and credibility, you can stop giving away your power and start showing up as the business clients feel confident hiring.

What you’ll learn in this episode:
- The three components of a healthy brand that every business needs to thrive.
- Why outsourcing your brand experience can strengthen how clients perceive your business.
- How the appearance of a corporation can instill confidence—even for small business owners.
- The three common ways entrepreneurs give away their power without realizing it.

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