Listen "129: The Stinky Client"
Episode Synopsis
Many gym owners when starting out will have a hard time choosing clients. You don’t have a lot of clients and it’s hard to say no to any of them even when they aren’t a good fit. However, as your business grows, you get to point when you can choose your ideal client.However, cutting ties with clients who are not a good fit is never an easy thing to do. You must hold tough conversations with them. Many gym owners dread doing this but it gets to a point where you must do it for the sake of your other clients and your business.The key to holding a tough conversation with a client is first, doing it in person and privately. Do not send a text message or an email. Secondly is coming from a genuine point of care. Burning bridges is never a good thing to do. Then you need to address the issue at hand. Some of the stuff involved is very sensitive. You have to act decisively. If you have to fire a client, then go ahead and do it.Listen in as Tim shares some interesting and some weird client stories from the gym and how he went about addressing them. Key TakeawaysThe CrossFit situation and future of their affiliates (01:04)Cutting ties with clients that are difficult to work with (05:04)Getting to a point where you can choose which type of client to work with (06:24)Why you should always hold the tough conversations with the client in private (08:36)Some crazy and interesting stories from the gym including a very stinky one (10:56)Addressing a situation swiftly and subjectively but from a genuine point of care (22:31)A pro tip from Tim on how to look at the bigger picture when addressing issues (28:22)Additional Resources:www.PFMarketingSolutions.com/Automationwww.CLACourse.comwww.ProFitGPS.netMarketing Talk with Fitness Professionals Facebook Grouphttps://PFMarketingSolutions.com/Datawww.PFMarketingSolutions.com/Callwww.ProfitGPS.com--If you are interested in a free audit for your gym, visit http://bit.ly/free_gym_audit--You can find out more about Tim and the strategies covered in this episode by checking out our website.--Would you rather watch the video version instead?Head over to our YouTube channel to watch this episode by going here--If you don’t already have my book, get your copy FREE here.--Connect with Tim:Schedule A CallFacebookInstagramLinkedInConnect with Randy:FacebookInstagram--Subscribe to the podcast on Apple, Spotify, Google, Stitcher, YouTube or anywhere else you listen to your podcasts.If you haven't already, please rate and review the podcast on Apple Podcasts!
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