In this first episode, I share the story behind this podcast- Building a Clear, Authentic Brand. I talk about how entrepreneurship first lit a fire in me, what it’s been like to build a business with my husband, how I’ve wrestled with my own purpose and identity as a Christian entrepreneur, and the struggle to let God lead instead of allowing business to become an idol.   I break down the two key pillars of this podcast- purpose-driven work and organizational health, and how faith, purpose, and business all weave together.    We’ll talk about the hard stuff: identity, burnout, surrender, and how to actually build a brand that’s healthy on the inside so it’s trustworthy on the outside.  If you’re a Christian small business owner in a people-driven industry and you want something deeper than surface-level business tips... then I hope you find this refreshingly real—challenging, convicting, encouraging, and practical in equal measure.   My goal is to have conversations that are honest, practical, and faith-rooted—so you can lead a God-honoring business without losing yourself or your people along the way.  Learn Morehttps://www.clearauthenticbrands.com/

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