In this episode, marketing strategist Gwen Montoya breaks down the power of integrated marketing and why small business owners need to connect their marketing channels for greater success. From using your website as a home base to building an email list, leveraging social media, networking effectively, and optimizing for search engines, Gwen shares how each aspect of your marketing works together to help you grow your business. Discover actionable insights to stop relying solely on one platform and start creating a holistic marketing strategy. What You'll Learn in This Episode:Why integrated marketing is critical for small business success. How your website serves as the foundation of your marketing. The role of social media in creating awareness and driving traffic. Why building and nurturing your email list is a game-changer. How networking can refine your pitch and expand your audience. The long-term benefits of SEO and blogging for driving targeted traffic. Common mistakes small business owners make by focusing too narrowly on one platform. How to align your marketing channels for maximum impact.
Interested in working together? Start with my intake form here.Learn more about the Build Your Marketing Muscles membership group.More ways to connect:Website: www.gwenmontoya.comTikTok: www.tiktok.com/@gmontoyapdxYouTube: www.youtube.com/gwenmontoyaInstagram: www.instagram.com/gmontoyapdx

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