In this episode of 'Build What's Next', join host Jason Rome as he dives deep into the world of product management creativity with author and expert Leslie Grandy. Leslie shares her fascinating career journey, from the early days of box software to launching digital media subscription services and leading product at major tech companies. Discover the inspiration behind her upcoming book and learn invaluable techniques like inversion thinking and analogies to unlock your creative potential. We discuss how product managers can claim their creative seat at the table, overcome low creative self-efficacy, and partner with AI effectively. Whether you're an experienced product leader or just starting out, this episode will inspire you to think differently and innovate in your field. Don't miss out on practical tips for boosting your creativity and solving complex problems. Tune in now!Jason Rome on LinkedIn: /jason-rom-275b2014Leslie Grandy on LinkedIn: /in/leslie-grandy/Order book here: : https://www.creative-velocity.com/Method Website: method.com

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