How rebranding grew my brokerage 30%

10/08/2025 26 min Temporada 1 Episodio 38
How rebranding grew my brokerage 30%

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Episode Synopsis

What would make a successful broker retire their own brand? And is it worth it? In this episode of Broker Bulletin, Steve Toome, owner of Loan Market Link in Port Lincoln, tells all to Angela Tracey, CMO of Loan Market. He unpacks his bold move from Port Lincoln Home Loans to a nationally recognised brand, and the 30% business growth that followed. Steve shares: The turning point that made him drop his local brand How ‘Loan Market Link’ unlocked bigger, more diverse opportunities Why a strong community presence fuels referrals and reputation From school-yard finance chats to sponsoring tuna fishing tournaments, Steve proves that community-first broking + the right brand backing = unstoppable growth. Like this episode?  Leave a review! Don’t miss an episode: Subscribe to the Broker Bulletin podcast channel on your favourite streaming service.  We’d love to hear from you!Got questions, ideas, or suggestions for our podcast? Maybe you’ve got a guest in mind who’d be perfect. Whatever it is, drop us a line at [email protected]. You can also connect with us on Instagram @lmg.broker and on LinkedIn.  Let’s keep the conversation going.  lmg.broker/broker-bulletin Want to know more about Loan Market? Click here. See omnystudio.com/listener for privacy information.