Brand leadership, C-suite priorities, AI impacts, and more with Kabir Ahuja '08BUS and Eric Sherman '20SPS

BRITE Ideas
31/07/2024 49 min Temporada 1 Episodio 20
Brand leadership, C-suite priorities, AI impacts, and more with Kabir Ahuja '08BUS and Eric Sherman '20SPS

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Episode Synopsis

On Episode 20 of BRITE Ideas, JP and Matt interview Kabir Ahuja '03SEAS '08BUS (Senior Partner, McKinsey and Co.) and Eric Sherman '20SPS (Knowledge Expert, McKinsey and Co.). The conversation delved into a wide range of areas from the role and relationship of the CMO within the C-Suite, leading brand and growth strategies, how AI is affecting organizations and society, marketing's unique potential to harness genAI, and the talent management issues that come with a rapidly changing world landscape. Enjoy!

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