All the time I see business owners are doing well, booking some clients, and making money, but they’re struggling to become the go-to in their space. Maybe that sounds familiar? You’re showing up and putting in the work, but your dream clients are still choosing someone else. If that’s happening, chances are, your brand isn’t positioned as the obvious choice. For your business to be both successful and sustainable you need a brand that people trust and connect with, one that keeps momentum going, year after year.What I cover in this episode:Reasons why you might not be the go-to brand for your dream clientsWhy you shouldn’t try to appeal to everyoneHow following trends can prevent you from standing outUtilising brand consistency to showcase your expertise---Access The Brand Lab here.Get instant access to the Audience Attraction Masterclass here.Join Studio Society here. Enrol in my brand strategy mini-course, Be That Brand.Want to work with me? Book a free consult call here!---Connect with Alex: @havenstudiocowww.havenstudio.com.auFollow the podcast: @brandologypodMake sure to hit FOLLOW or SUBSCRIBE so you can stay up to date with every episode! Loving Brandology? It would mean the world if you could leave a rating/review and tell your biz besties!

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