Listen "46. Did Adidas Make the Right Call Dropping Kanye West? Brand Strategy Deep Dive"
Episode Synopsis
Our Producer Momo joins the show to analyze the impact of Adidas dropping Kanye and what lessons we can learn from the incident. Key Lessons: Customers nowadays want the brands they buy from to share their valuesWhen Crisis hits, acknowledge the issue and overcorrectLink to YouTube Video: https://youtu.be/WETWgJCIeDsBranding Deep Dive Website: https://www.brandingdeepdive.com/
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