Listen "#2: Brand Messaging | Three Stories Every Business Must Master with Ryan Holck"
Episode Synopsis
Ready for a shot of clarity in your marketing? In this straight-up episode of Brand on the Rocks, host Ryan Holck dives right into the heart of branding: the three stories every business owner must master. No fluff, no garnish. Just a pour of insight you can put to work immediately. Drawing inspiration from the storytelling prowess of YouTuber Mr. Beast, Ryan unpacks how understanding and communicating your brand’s story can make the difference between building advocates and losing control of your narrative. You’ll hear about real-world challenges (and a few mistakes), plus practical fixes you can plug straight into your messaging strategy. Episode highlights: Discover the three must-tell stories: the audience story (what you tell the world), the results story (what others say about you), and your private narrative (what you tell yourself). Learn why clarity isn’t just a marketing bonus; it’s a shield against others writing your brand’s narrative for you. Get tactical tips for filtering your story, so you connect with customers in a way that actually sticks. Hear how even massive brands like Mr. Beast struggle to control public perception—and what you can borrow from their approach. Whether you’re wrangling your brand message, building customer trust, or just trying to keep your head straight on tough days, you’ll leave this episode with frameworks you can actually use and a fresh understanding of storytelling in business. Pour yourself your favorite drink, press play, and let Brand on the Rocks help you cut through the noise. Don’t forget to follow the show so you never miss an episode—and if you’re ready for more bold ideas served neat, join the conversation with Ryan and level-up your brand storytelling today. -- Episode Links & Resources Mr Beast | Giving 20,000 Shoes to Kids in Africa Brand Clarity | Finding Your Core Story Worksheet -- Want to cut through the noise and create a brand story that actually connects? Schedule a call with Ryan Holck at DistillYourStory.com. Get the free guide: Website Essentials — The 8-Part Blueprint for a Lead-Generating Business Website. Download it now at DistillYourStory.com/Website-Blueprint. Ready to simplify your message and grow your business? Explore Ryan’s Distill Your Story Framework — proven to help entrepreneurs and teams craft clarity that drives revenue. Learn more at DistillYourStory.com.