Join hosts Chloe and Darci as they discuss an all too common struggle for small business owners -  defining your brand’s key messages.Key messages are an essential ingredient for a cohesive and effective marketing strategy. Clearly defined key messages will save you time when creating content and make building a cohesive brand feel so much easier. Yet they’re frequently overlooked by entrepreneurs when they DiY their branding.In this episode, Chloe and Darci dispel the myth that defining key messages is a daunting process and show you how mixing in a pinch of intention and a dash of strategy can make all the difference when it comes to your brand’s development.View Episode TranscriptFollow Brand Jam:Instagram https://www.instagram.com/brandjampod/Threads https://www.threads.net/@brandjampodWebsite https://www.brandjampod.comFollow Chloe at Chloe Arielle Design:Website https://www.chloearielle.com/Instagram https://www.instagram.com/chloearielleThreads https://www.threads.net/@chloearielleFollow Darci at Sweet Tooth CreativeWebsite https://sweettoothcreative.com/Instagram https://www.instagram.com/sweettoothcreative/Threads https://www.threads.net/@sweettoothcreative

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