ZARZA We are Zarza, the prestigious firm behind major projects in information technology.
Listen "3 Characteristics Of A Positioning Statement [Ep. 32]"
Episode Synopsis
For years I was all over the place with my position statement. I was just winging it, coming up with a new position statement every time introduced myself, and thats not good.
I really needed to hone in on my statement and be clear so I could attract my target market and really open doors for even people to refer me.
Thats what we are talking about today. 3 characteristics of a positioning statement. I am focusing on positioning you as a specialist and the transformation that you offer.
I really needed to hone in on my statement and be clear so I could attract my target market and really open doors for even people to refer me.
Thats what we are talking about today. 3 characteristics of a positioning statement. I am focusing on positioning you as a specialist and the transformation that you offer.
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