In this episode of Born to Flourish, Cass and Kenz dive into the essentials of branding and marketing on social media. They break down why authenticity and relatability are key, how sharing personal experiences adds value, and why consistency matters in growing your influence. You'll learn how to define your brand pillars—the core themes that reflect who you are—and get practical strategies for engaging, educating, and entertaining your audience. Whether you're building a business or a personal brand, this episode is packed with actionable tips to help you show up with confidence and attract the right community.

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