Websites: What Most Small Businesses Are Missing

10/09/2025 21 min Episodio 3

Listen "Websites: What Most Small Businesses Are Missing"

Episode Synopsis

Too many small business websites look basic. But that's not even the biggest problem.The real issue is they don't give visitors the right information at the right time, so they don't have enough motiviation (or trust) to make a booking. Your website might load fine and explain what you do, but if it's not optimised to turn visitors into customers, you're missing out on bookings every single day.When I look at local business websites, small tweaks can make a big difference between one that generates leads and one that doesn't. I've even found that most web designers focus on just making the website look good. When they should also be focusing on user experience (UX/ UI design) and conversion rate optimisation (CRO). That's why in this episode we're covering:The most common website mistakes I seeThe optimal layout for your websites homepageSimple tweaks to encourage more people to make bookingsWhich pages you're probably missing The mistake too many small businesses make when running paid ads to their website.I'll walk you through what a sales-focused website actually looks like and give you a checklist to audit your own site today.Your website should be working for you 24/7. If it's not generating leads while you sleep, we need to fix that.--------Want to find out more? then visit https://visibelle.com.au/website-designer-adelaideFind out more: Instagram: www.instagram.com/visibelleonline/ Website: visibelle.com.au/