#6: Reducing Friction: Interview with Roger Dooley

Book Talk Today with Aun Abdi
05/08/2020 1h 13min

Listen "#6: Reducing Friction: Interview with Roger Dooley"

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Episode Synopsis

On Episode #6 of the Book Talk Today podcast we are joined by Roger Dooley.
Roger is a speaker and author of Friction (his latest book) and Brainfluence: 100 Ways to Persuade and Convince Consumers with Neuromarketing. He has a popular blog Neuromarketing, and Brainy Marketing at Forbes. Roger and I had a great conversation on a range of different topics and his insights are invaluable.
We discussed his book, ‘’Friction’.

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