This BLUE CAST Episode, Tuncay Kilickan talks with Industry Pioneer Nicolas ProphteThey catch up on highlights from Nicolas Prophte career - and talk about where the denim Industry is heading in 2023 and beyond -  Nicolas Prophte, As head of PVH’s denim center, drives innovation across the fashion house’s brands, including Tommy Hilfiger and Calvin Klein. In March 2022, under Prophte’s oversight, Tommy Jeans debuted its first collection that follows Ellen MacArthur’s Jeans Redesign guidelines, made with 100 percent organic cotton fabric. To date, Tommy Hilfiger has trained more than 80 percent of its designers on circular design principles and launched Tommy for Life, its first circular business model. Under the Tommy for Life program, the company takes back items from customers and partners, and cleans, repairs and resells them, keeping products in use longer.In the face of false information, Prophte said PVH needed to “be cautious and very careful that everything we claim has to be bulletproof.” He has taken stands against both greenwashing, which encompasses false claims about sustainability made to the public, as well as bluewashing, where mills entice brands with sustainability claims that it can’t back up.Prophte is hoping to extend the sustainability conversation across brands. In July, PVH’s European division signed the Dutch Denim Deal, an industry collaboration initiative for sustainable denim launched by the Dutch government. Within the deal, the signatories will work collectively to foster supply and use of high-grade recycled cotton fibers in denim. The main targets are to produce collectively a total of 3 million pieces containing a minimum of 20 percent post-consumer recycled cotton by the end of 2023. Tuncay Kilickan - Highly respected Industry figure, having cut his teeth at Turkish giant ISKO spanning 17 years. Most recently Tuncay was part of R&D team of ISKO. Tuncay has a number of patents under his name. No doubt most of us have worn fabrics developed by him and his team. Tuncay takes on the Head of Global Business Development - Denim at LENZING.  @carvedinblue  @tencel_usa   #tenceldenim #tencel #Circularity  #circulareconomyBLUE CAST by TENCEL™ / CARVED IN BLUE®A podcast series created Lenzing’s TENCEL™ Denim team. Each month, they will host an in-depth talk with a special guest working in the industry or on the fringes of the denim community. Listen for discussions on sustainability, career trajectories, personal denim memories and more.Graphics, recording and editing by Mohsin Sajid and Sadia Rafique from ENDRIME® for TENCEL™ / CARVED IN BLUE®.Find us on Instagram, Twitter and Facebook @carvedinblue. And get in touch [email protected]://carvedinblue.tencel.com/https://www.youtube.com/c/bluelenzhttps://bluecast.buzzsprout.com

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