Standing Out in Competitive Spaces with Graham Vosburg - Blowing Up Brands - S01 E03

16/11/2023 47 min Temporada 1 Episodio 3
Standing Out in Competitive Spaces with Graham Vosburg - Blowing Up Brands - S01 E03

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Episode Synopsis

Even some performance marketers understand the value of brand! 🤯In this episode of the Blowing Up Brands podcast, exene paloma of Renoun Creative chats with Graham Vosburg, Head of Growth Marketing at Techmate, about that.Among other things, they get into:what Graham had to learn (and unlearn) when moving from a role begun at a small startup to a more specific role in a more established environment,real life examples of when  foregoing so-called best practices for a stronger voice and more human approach produced better results in digital marketing,how and why a strong brand and unique voice still matter in a digital world, from small agencies to roofing businesses to B2B SaaS companies,and a lot more!Thanks for checking it out, and if you dig it, well you know what to do: follow, share, etc.