In software development, running experiments to test out hypotheses is an important part of product management and product development.We've already worked out that Zen Studios has been doing this for a while on mobile. They were testing out their free-to-play models on mobile, so they could gather the data they needed to implement it correctly in Williams Pinball on iOS and Android.We explore the different experiments out there on mobile. We also work out what could be done to unify the experience in line with the new Williams Pinball mobile mode.See https://blahcadepinball.com/162-a-unified-experience for the show notes and pictures of things we were showing on the YouTube Live session.

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