On BizBlend with host Sana, leadership advisor Deb Coviello (The Drop In CEO) breaks down the real transition from corporate executive to entrepreneur—without glamorizing it. We cover redefining success beyond salary, building self-discipline outside corporate structures, protecting health as a core KPI, and Deb’s Lift • Light • Lead framework for scaling results by developing people. If you’re weighing stability against meaning—or you’ve left and need a blueprint for peace of mind—this conversation is a clear, practical reset. 
About the Guest:
Deborah A. Coviello is a leadership advisor, speaker, and host of The Drop In CEO podcast. Author of The CEO’s Compass and The New CEO Playbook, Deb helps leaders reduce chaos, regain clarity, and create sustainable performance by elevating people first.
Key Takeaways :


Redefine currency: Sleep, health, time with family, and creative work are real ROI—not just revenue.


Pause before you sprint: After exit (planned or forced), take a reflection window to choose a better path, not a faster repeat.


Discipline over drama: Set daily priorities (2 must-dos, several mediums), stop at a firm time, and protect energy.


Activity ≠ progress: Balance strategic moves (pipeline, positioning) with tactical tasks (ops, decks, admin).


Health as a KPI: Treat movement, sleep, and stress reduction as leading indicators of long-term success.


Market feedback matters: Let paid demand (podcast, speaking, consulting) refine offers and brand.


Lift • Light • Lead: Lift people, shine a light on their gifts, and help them lead—this is how results become sustainable.


Legacy is local: A few lives changed beats a plaque; impact compounds quietly over years.


Agency over approval: Entrepreneurship returns control—use it to create meaningful, repeatable outcomes.


Pragmatic optimism: You can be purpose-led and still pay the bills—plan for both.


Connect with the Guest:


LinkedIn: Deborah A. Coviello (search “Deborah A. Coviello The Drop In CEO”)


Website: https://dropinceo.com (Contact page for introductions and resources)



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