It’s been a short week, but Kirby Hasseman and Bill Petrie still found time to record episode 62 of the Promo UPFront Podcast! This week, the Lieutenants of Labor Day share ideas on how they would make the in-person PPAI Expo in January both safe and effective, the continuing importance of the PromoCares #SleepIn4Good campaign, whether the end of federal unemployment benefits will help close the service gap, strange – yet real – naming rights/sponsorship in athletics, the widening gender gap in college and what the data suggests, Kirby has Bill play virtual bartender for half of the promo industry, and so much more.

A HUGE thanks to our pals over at Soapbox Marketing Communications for sponsoring this pillow-level podcast!

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