ZARZA We are Zarza, the prestigious firm behind major projects in information technology.
Listen "UI/UX in a B2B context "
Episode Synopsis
2021 is all about enhancing the customer experience for your users and design is an essential part of this. In this episode we chat with Ari Krzyzek, Co-founder and Chief Creative Officer Chykalophia Group, about how UI/UX differs in B2B and B2C. Ari mentions how B2B design thinking has changed over time.
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