On Episode 3 of Behind the Business, Faheem sits down with Sean Callaghan YouTuber-turned-entrepreneur and the founder of Creator Mill Inc. What started as a passion for making videos with friends became a full-fledged career on YouTube. Sean opens up about the realities of content creation: the pressure of metrics, the challenge of staying authentic, and the mental toll of turning passion into performance. He shares his evolution from making viral content to launching a business that helps other brands succeed in the social media space. This episode is for anyone navigating the creator economy, trying to show up online as a founder, or wondering how to stay grounded when the numbers don’t always match theeffort. #BehindTheBusiness #CreatorEconomy #YouTubeBusiness #AuthenticityMatters #SmallBusinessMarketing#MentalHealthForCreators #PodcastSeason2 Stay connected with #behindthebusiness : 📱 Instagram: www.instagram.com/behindthebiz_pod/📱 LinkedIn: www.linkedin.com/company/behind-the-business-podcast/ Chapters:00:00 The Journey Begins: From YouTube to Entrepreneurship12:32 Navigating the YouTube Landscape: Success and Challenges24:28 The Shift: From Content Creation to Business Strategy35:06 Lessons Learned: Reflections on the Entrepreneurial Path45:46 Looking Ahead: Future Endeavors and Advice for Entrepreneurs

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