Host Nic Padilla sits down with Jarrell Hibler, founder of Premier Marketing, for a conversation about business fundamentals and the evolving world of digital marketing. Jarrell shares his journey from earning a degree in kinesiology to building a full-service marketing agency in Charlotte, North Carolina. The discussion highlights how adaptability, curiosity, and a willingness to learn can open doors to unexpected opportunities.From the importance of foundational marketing assets to staying grounded amid technology and SEO changes, the conversation reinforces a simple but powerful message: fundamentals matter. Jarrell’s perspective underscores the value of discipline and resilience; things that truly matter in what makes a business genuinely different. Chapters[Start] Meeting Jarrell Hibler: Nic introduces Jarrell and traces his path from kinesiology into digital marketing.02:42 Building Marketing Foundations: Jarrell discusses website platforms, service offerings, and the importance of branding.08:15 Staying Ahead of Change: How Premier Marketing adapts to evolving technology and search behavior.10:35 Life Lessons from Jarrell: Jarrell reflects on how his upbringing and athletic career shaped his leadership style in business.14:51 Standing Out from the Crowd: Insights on how to get customers and stay ahead of the competition.Links and ResourcesBoostabilityPremier MarketingConnect with:Nic Padilla on LinkedInJarrell Hibler on LinkedInPremier Marketing on LinkedIn

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