Listen "Louisa Wong"
Episode Synopsis
My guest this week is Louisa Wong, Wavemaker CEO of the Americas. She is a pioneer in the programmatic space, starting her career on the sell side with stints at AOL, CNET and at Sky where she headed the satellite company's trading desk. She joined the buy side in the early days of Dentsu's Amnet and remained with the company at its Amplifi and Carat units. The British born executive moved from London to New York five years ago. Last just July, she was tapped to head the Americas region for GroupM's Wavemaker. In our conversation, she speaks about her career and her perspective racial bias in the United States as a British Asian. Speaks of her hopes that her work will lead society to a better place. And she speaks about the evolving role of the media agency and the direction of Wavemaker with a range of brands including several, new disrupter companies. Great conversation. Thanks Louisa. Thanks to the BeetCast sponsor Mediaocean. And thank you for listening. I hope you enjoy the episode.
More episodes of the podcast BeetCast
Stephanie Dorman
28/03/2022
Preview of the Beet Retreat San Juan
14/03/2022
Louqman Parampath
28/02/2022
Andrew Ruegger
21/02/2022
Sean Cunningham
14/02/2022
Sarah Personette with Doug Rozen
07/02/2022
Brian Weiser
24/01/2022
Nathan Brown
17/01/2022
ZARZA We are Zarza, the prestigious firm behind major projects in information technology.