With the latest release of Chat GPT bringing AI into the forefront of business, it’s just more proof that technology changes more rapidly than the blink of an eye.  Should businesses be afraid of AI…or embrace it? In this episode we speak with Aaron Shapiro, a visionary entrepreneur and the face behind his new business, called Product…which helps future-proof businesses and set them up to thrive in the midst of ever-changing technology.
Best Moments 
1:03 After many companies I started a new business called “Product”
2:11 A whole new world for companies 
4:31 Make the cost of producing content literally zero
5:54 Use powerful tools to bring ideas to life
11:10 How do you become that definitive answer that Google or ChatGPT shows up?
17:11 A game changer for how we interact with the internet
19:48 Focus on these new technologies to be successful in this new environment
21:34 People are still trying to figure out a lot of what this technology is about 
22:58 The AI eliminated a lot of labor that was required for all agencies
24:36 The messaging needs to say the same all the time
28:22 The most fascinating culture
30:10 The best place to reach me is the “Product” website which is productinc.com

Show Links:

Aaron: Product™: Hello

BrandFace: BrandFace | Profitable Personal Branding (brandfacestar.com)
 

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