The evolution of digital banking in Mexico: a discussion with Banorte’s Francisco Martha

06/05/2025 35 min Temporada 1 Episodio 47
The evolution of digital banking in Mexico: a discussion with Banorte’s Francisco Martha

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Episode Synopsis

Episode 47 of Banking Reinvented is packed with insights about the past, present, and future of banking in Mexico, straight from one of Latin America’s top industry thought leaders.This time around, host Tim Rutten welcomes special guest Francisco Martha, General Director of Digital Business Development at Grupo Financiero Banorte. Together, they discuss the evolution of Mexican digital banking over the years, as well as key trends that are resonating throughout LATAM.Tune in to hear about the increased momentum of digital banking in Mexico, the importance of financial inclusion, and how a platform model can tie everything together.–Curious to find out more about customer-centric banking?Follow us on LinkedIn:-> Backbase-> Jouk Pleiter-> Tim Rutten-> Francisco Martha Gonzalez-> Grupo Financiero BanorteStep into the future of finance -> Check out our content hubTimestamps(00:00) – Welcome to the ‘Banking Reinvented’ podcast(01:12) – Topic overview(01:48) – Digital banking trends in Mexico(07:08) – The opportunity of financial inclusion(09:53) – Neobanks and mobile banking(18:16) – Differentiated customer segmentation(25:01) – Banorte’s approach to tech modernization(30:31) – Growth mindset and cultural barriers(32:01) – Key takeaways and final words(35:24) – Episode wrap-up

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