The State of Gaming in 2025: A Deep Dive into the Biggest Cultural PlatformIn this episode of the Band of Insiders podcast, host Funs Jacobs explores the immense growth and cultural impact of the gaming industry in 2025. While AI dominates headlines, gaming quietly remains a major force, with nearly half the global population identifying as gamers. Funs delves into key statistics, player demographics, significant cultural moments, and the integration of AI in gaming. He emphasizes the importance for brands to engage with gaming not just as a marketing strategy but as a means to foster deep, interactive customer relationships. Jacobs also touches on major industry milestones, including record-breaking player counts and unprecedented mergers and acquisitions.00:00 Introduction and Overview01:00 The Evolution of Gaming05:51 The Numbers: Gaming's Massive Growth09:46 The Players: Who's Really Gaming?11:56 Cultural Impact: Gaming in Pop Culture14:17 Gaming and AI: The Future is Here16:52 Brands and Gaming: A New Frontier18:23 Conclusion and Final ThoughtsAbout Band of InsidersBand of Insiders is a future forward platform and community for curious marketers, brand leaders, and founders who want to stay ahead of the curve. We explore the cultural and technological shifts shaping business—from AI to blockchain, gaming to Gen Z behavior—and what they really mean for you.Hosted by Funs Jacobs: Dutch innovation strategist with 10+ years of experience in advertising, music, sports, and tech. Now based in Bali, Funs helps brands around the world spot what’s next and act on it, fast.Subscribe to the newsletter for weekly deep dives and rapid signals: www.funsjacobs.comJoin the WhatsApp community for real-time drops and discussion.Connect on LinkedIn: ⁠www.linkedin.com/in/funsj⁠Connect on Instagram: @funs.eth or @band.of.insidersEmail: [email protected]

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