In this conversation, Sam Ashby shares his journey in the horticulture and landscaping industry, discussing his experiences with various tools and brands, the transition to battery-powered equipment, and the importance of quality in landscaping. He emphasizes the value of maintenance work, building relationships with clients, and the challenges faced in the industry. Sam also reflects on his apprenticeship, the growth of his business, and the choices he made regarding equipment and vehicles. In this conversation, Garry Ashton and Sam discuss various aspects of running a landscaping business, including the value of investing in quality equipment, enhancing efficiency with new machinery, and the importance of effective staffing and team dynamics. They explore the challenges of balancing work between different locations, the need for scheduling and management tools, and the significance of financial management practices. The discussion also touches on implementing profit-first principles, scaling the business, and the vision for the future.

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