ZARZA We are Zarza, the prestigious firm behind major projects in information technology.
Listen "Satisfy CRAVINGS not Needs"
Episode Synopsis
Satisfy Cravings Not NeedsIt’s not enough to satisfy needs anymore. Instead, great marketing organizations are able to satisfy CRAVINGS. That’s according to entrepreneur Roy Osing, who says consumers are willing to pay more money for something they CRAVE than for something they merely need. So, ask yourself this: is your product or service so outstanding that people would be willing to travel miles to buy it?— Business Essentials Daily Podcast
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