In this episode, we’re joined by Victor Dominello, former NSW Government Minister, legal professional, and global pioneer in digital service transformation.Recognised as one of Australia’s Top 100 Innovators, Victor led groundbreaking reforms in digital government, customer service, and data transparency during his 12 years in cabinet. He spearheaded initiatives like Service NSW, the Department of Customer Service, and the Digital Restart Fund, earning international recognition for humanising and modernising public services.During our conversation, we explored the mindset shift from citizen to customer, why digital transformation is really about service transformation, and how his personal values shaped his brand as a trusted reformer and servant leader.Victor also reflects on the importance of storytelling, authenticity, and humility in building a leadership legacy, as well as why empowering teams, embracing inclusion, and designing with ethics are critical to earning public trust in the digital age.This episode features a powerful conversation about values-driven leadership, navigating pushback, and building lasting reform._____Timestamps:00:00 - INTRO02:02 - VICTOR ON BUILDING HIS NAME, REPUTATION, AND BRAND05:54 - ENVIRONMENT THAT TAUGHT VALUES AND PRINCIPLES09:10: - THE DATA MONKEY13:32 - I SEE MYSELF AS A BRAND16:40 - THE VALUES18:45 - THE IMPORTANCE OF REPUTATION23:14 - FOCUS ON THE POLICY AND TRYING TO GET THE RIGHT OUTCOMES27:18 - TRYING TO MAINTAIN INTEGRITY32:53 - SPRITE PRINCIPLE36:40 - A TIME WHEN VICTOR'S VALUES WERE TESTED38:44 - VICTOR'S LEADERSHIP STYLE42:01 - VICTOR'S LEADERSHIP VALUES43:45 - VICTOR'S SKILLS AND TRAITS TO BE AN ASTUTE LEADER46:13 - MENTORS WHO HELPED VICTOR TO MAKE AN IMPACT48:20 - OUTRO_____Connect With Me:Website: https://garrybrowne.com.au/ Facebook: https://www.facebook.com/Garry-Browne-AM-128667246043006 LinkedIn: https://www.linkedin.com/in/garry-browne-am-bba118/ YouTube: https://www.youtube.com/channel/UClmBLvthjUa7nwrpIIqjbAQ Grab a copy of my book ‘Brand New Brand You’: https://garrybrowne.com.au/books Book me as a speaker for your next conference or event: https://garrybrowne.com.au/contact Connect With Victor:LinkedIn: https://www.linkedin.com/in/victordominello/ Facebook: https://www.facebook.com/TheHonVictorDominello/ Instagram: https://www.instagram.com/victordominello X: https://x.com/VictorDominello _____Produced by Social Wave https://www.socialwave.com.au 

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