asiCast 140: Cross-media planning and insights for the Netherlands – the RFP

asiCast
18/07/2022 16 min
asiCast 140: Cross-media planning and insights for the Netherlands – the RFP

Listen "asiCast 140: Cross-media planning and insights for the Netherlands – the RFP"

Descargar episodio Ver en sitio original

Episode Synopsis

A new cross-media measurement tender process has been published by NMO in the Netherlands as part of the Media Audience Measurement system that is being developed there. We have been tracking this significant initiative over the last few years both at our annual conference and in this podcast series as…

More episodes of the podcast asiCast

asiCast Special Edition: Measurement in 2030, Panel #3 – the future of currencies 11/11/2025
asiCast 193: Unexpected friends? – YouTube, TikTok and broadcasters 31/10/2025
asiCast 192: Measuring YouTube – towards a media measurement loop? 13/10/2025
asiCast 191: MRC – perception and reality 31/07/2025
asiCast Special Edition: Measurement in 2030, Panel #2 – skills and structure 25/06/2025
asiCast 190: Is the era of US creative dominance about to end? 12/06/2025
asiCast Special Edition: Measurement in 2030, Panel #1 28/05/2025
asiCast 189: Should broadcasters embrace YouTube? 01/05/2025
asiCast 188: Seeking consensus – the road to cross-media measurement 15/04/2025
asiCast 187: Introducing the Barb Data Hub 01/04/2025
© 2003-2025 ZARZA | AHEAD OF OUR TIME
privacy policy
In God we trust In God we trust
PreSales Questions? Click Here
or call our toll-free line at +1-888-5002068 Miami, Florida, USA