Billionaires in spaaaaaace! Jeff Bezos, Richard Branson, and Elon Musk can teach us about how new technologies use early adopters, and how they can help with your startup. Bezos, Brandson, and Musk are essentially the early adopters of space tourism. Soon, space tourism will be available to the masses. In this episode, I will talk about technology adoption, which people take it first, and what this means for technology entrepreneurs. Then we will touch on how to find early adopters that will pave the road for you in your new venture.
You'll learn how technology can help you find these people and why it's crucial to take them on as your customers from day one. New technology is risky and uncertain, so it needs to be adopted by people who can handle the risk. And if these customers are happy with your technology, others will follow.

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