Adam Good knows a thing or two about digital marketing, transformation and technology. He's currently Executive Director - Marketing Technology at WPP AUNZ - the world's largest communications business. In this podcast Adam discusses balancing a full-time executive role with non-executive opportunities, how he handled the discussion around taking on some non-executive gigs in scale-up companies with his employer, and their thoughts on the subject. He also shares his thoughts on the rise of advisory boards, the importance of being a shareholder as a contributing leader in a scale-up, and how he successfully found the right opportunity on Apollo League.

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