The guest on today's episode is Jonne Välilä. He launched his own FBA private label brand in 2017. After selling more than 1 million pens on Amazon, he founded an Amazon agency with his team. He sold both his brand and agency and co-founded aggregator eBrands in early 2021. In today’s episode, he discusses Differentiating Yourself in Three (3) Different Levels.Takeaways:Create your own unique style.Provide a demonstration of how to use the product.Make the packaging more attractive.Create how-to-use product videos.Promote the benefits of using the product.Implement the new changes fast (adapt).Quote of the Show:Many sellers don’t put themselves in the shoes of the consumer. I would guide everybody to put themselves in the consumers’ shoes and ask what I actually see in my listing and how I solve a problem. Links:Personal – LinkedIn: https://www.linkedin.com/in/jonne-valilaeBrands – Website: https://www.ebrands.com/eBrands – LinkedIn: https://www.linkedin.com/company/ebrands-global/Ways to tune in:Apple PodcastiHeart RadioSpotifyGoogle PodcastAmazon MusicStitcherYouTubeAmazon Legends is sponsored by Argometrix, the authority on, and a leading supplier of, competitive intelligence for online retail. To learn more, head over to https://argometrix.com/

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