In this episode of All Things Design, I sit down with Don Norman, the godfather of UX, to explore his journey from coining the term "user experience" at Apple to his pioneering work at the Nielsen Norman Group. We delve into the evolving role of designers in the age of AI, discussing how AI might reshape the design process and where designers can add true value in business.
 
Don shares insights on everything from the history of UX design to his latest book on creating a better world through design. He offers invaluable advice for designers looking to bridge the gap between design craft and business leadership.
 
🔑 Key Topics Covered:
 
The history and evolution of UX design
 
AI’s impact on design jobs and how designers can remain relevant
 
The importance of understanding business operations for designers
 
How to navigate the challenges of transitioning from specialist to generalist
 
Don Norman’s legacy and what the future holds for UX design
 
📚 Resources:
 
🔗 Resources:
— Connect with Don Norman on LinkedIn:
https://www.linkedin.com/in/donnorman/
 
— Connect with Joe Woodham on LinkedIn:
https://www.linkedin.com/in/joe-woodham-torii-uxdesign/
 
⏱️ Timestamps:
— Introduction to Don Norman
— Don's journey to coining the term "user experience"
— The evolution of UX at Apple and beyond
— The role of designers in a world dominated by AI
— Designing for sustainability and the future
— Don's new book and vision for a better world
— The importance of interdisciplinary knowledge for designers
— The future of AI in design and the role of human designers
— How to advocate for design in the business world
— Don’s thoughts on his legacy and future endeavors
— Wrapping up: What’s next for UX and AI
 
🎯 Hashtags:
#UXDesign #AIInDesign #DesignLeadership #UserExperience #AIandDesign #FutureOfDesign #SustainabilityInDesign #DonNorman #DesignForAGreaterWorld #DesignThinking #HumanCenteredDesign #TechForGood #DesignEvolution #AIInBusiness

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