All About The Customer

Por: Influitive
We talk with customer-obsessed people to uncover how you can be more customer-focused. From customer marketers to CS leaders, we go deep with people who put their customers at the heart of everything they do. This podcast is for: Customer marketers, advocacy/community builders, CS leaders. Your host is Dan Kalmar. Dan is the managing director of Upshot by Influitive, where his team creates authentic customer stories for industry-leading companies like Cisco, HPE, and Dropbox. He’s also the host of the All About the Customer podcast, but you knew that already, didn’t you?
38 episodios disponibles

Latest episodes of the podcast All About The Customer

Why Customer Marketing Is a Lonely Profession—and Why It Doesn’t Have to Be 17/01/2024
The Intersection of Customer Marketing and Customer Education 16/01/2024
Your Customer Is Not Your Enemy 16/01/2024
Making It Personal: Your Key Differentiator to Business Success 16/01/2024
How AI Can Aid—and Hurt—Customer Communities 09/01/2024
2023 All About the Customer podcast recap 27/12/2023
Stop Waiting: Why You Should Engage Customers as Advocates from the Start 13/12/2023
How Autodesk Is Doubling Down on Customer-Centricity 29/11/2023
Why Customer Retention Is a Team Sport 15/11/2023
From Ivory Tower to Customer-Centric: A Guide to Better Messaging 01/11/2023
Tapping Into Your Customers to Drive Messaging, GTM Strategy, and Product Decisions 18/10/2023
How Zendesk Is Building the Gold Standard in CX 04/10/2023
Developing an Outside-In Customer-Centric Mindset 20/09/2023
G2’s Katlin Hess on the Untapped Power of Customer Reviews 06/09/2023
Author Rod Cherkas on Why Marketing Should Have a Bigger Post-Sale Role 30/08/2023
A Deep Dive Into the B2B Buying Disconnect 09/08/2023
Yes, and Marketing: Unleashing Creativity and Adaptability Through Improv 26/07/2023
Empower Your Customers and Grow Your Business Through Customer Education 31/05/2023
How to Drive Advocacy Across Your Entire Organization 11/05/2023
Why the Traditional Sales Funnel Is Outdated (and Its Customer-Centric Replacement) 28/04/2023
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