Listen "Judi Sheppard Missett - How Jazzercise Helped Create the Modern Fitness Industry"
Episode Synopsis
Judi is the original fitness 'mompreneur,’ and shares her story as a founder of the modern fitness industry. When the popularity of dance aerobics grew, she created a franchise model for thousands of women to run their own business and established Jazzercise as an iconic brand. The category of dance aerobics, the 'boutique' fitness studio and the methods for educating fitness instructors were all pioneered by Judi and Jazzercise; this is a fascinating discussion with one of the true legends of fitness.
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