Behavioral Science, augmenting humans with AI, and viral marketing

21/03/2023 35 min
Behavioral Science, augmenting humans with AI, and viral marketing

Listen "Behavioral Science, augmenting humans with AI, and viral marketing"

Episode Synopsis

AI-podden's guest in this episode is Sebastian Krakowski, Professor at the Stockholm School of Economics and Digital Affiliate at Stanford University. Sebastian conducts research at the intersection of behavioral science, economics, and AI. Sebastian tells us about his studies on the importance of personalizing AI tools to their users, and how his studies show that it could have a negative effect on the performance of users of AI if the AI system itself is not fit to the user's personality, for instance. : https://ai-podden.se/