Explore the transformative impact of AI across various sectors in this week's episode. In marketing, AI agents like those used by SafetyCulture are revolutionizing customer engagement and lead enrichment, offering a blueprint for others. Meanwhile, eye-tracking and AI are reshaping résumé design by highlighting the importance of the Experience section. Authenticity in customer reviews becomes crucial as businesses face penalties for fake feedback, a point emphasized by Douglas Karr. Marketers also struggle with bot interference in consumer feedback, as highlighted by PeakMetrics. In cybersecurity, AI's dual role is showcased by state-sponsored cyberattacks utilizing AI with minimal human intervention. The music industry faces AI-driven copyright challenges, with media giants like UMG navigating partnerships and legal battles. Finally, the surge in AI demands propels a significant investment in data centers, with a focus on renewable energy, highlighting the industry's growth and environmental responsibility. Join Stan Berteloot, a seasoned journalist and AI expert, as he delves into these stories and more.
Stan Berteloot is a French journalist, marketing strategist, and AI expert based in Princeton, New Jersey. A University of Maryland journalism graduate, he navigates the intersection of storytelling, technology, and culture.
As Head of Strategy and CTO at Nytro Marketing, he pioneered AI-driven content creation, launching the AI in Marketing podcast. He also hosts Back in America, a podcast exploring American identity through in-depth conversations on race, misinformation, and AI ethics.
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Stan Berteloot is a French journalist, marketing strategist, and AI expert based in Princeton, New Jersey. A University of Maryland journalism graduate, he navigates the intersection of storytelling, technology, and culture.

As Head of Strategy and CTO at Nytro Marketing, he pioneered AI-driven content creation, launching the AI in Marketing podcast. He also hosts Back in America, a podcast exploring American identity through in-depth conversations on race, misinformation, and AI ethics.

Start your VoiceStream free trial today!



📚 Sources:

https://www.growthunhinged.com/p/how-to-use-ai-agents-for-marketing
https://www.fastcompany.com/91432263/the-hidden-resume-metric-that-predicts-whether-youll-get-an-interview-resume-advice
https://martech.zone/how-to-get-reviews-properly/
https://www.marketingbrew.com/stories/2025/11/13/will-bots-end-social-listening-as-we-know-it
https://www.nytimes.com/2025/11/14/business/chinese-hackers-artificial-intelligence.html
https://www.theguardian.com/commentisfree/2025/nov/15/big-content-ai-entertainment-media-conglomerates-tech
https://techcrunch.com/2025/11/16/how-much-of-the-ai-data-center-boom-will-be-powered-by-renewable-energy/

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