ZARZA We are Zarza, the prestigious firm behind major projects in information technology.
Listen "Making the Switch to GA4 "
Episode Synopsis
Digital analytics help us understand how our digital marketing efforts are performing and enabling us to pivot as needed. One popular tool in particular is Google Analytics. Amy Numbers, VP of Operations and Marketing Services for AOE, sits down with Janice Clines, Marketing Manager for AOE, to discuss GA4 and why it's important to make the switch now.
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