Wondering how to optimize your Meta ads in today’s privacy-first world? Dakota and Matthew break down the Conversions API (CAPI) and explain how it can drastically improve your ad performance by solving the issues caused by browser-based tracking limitations.Learn what CAPI is, how it works, and why it plays a pivotal role in better targeting and more accurate data. From real-world examples to best practices, we'll get you caught up with everything you need to know to stay ahead of the competition.If you enjoyed this episode and want to keep up with all things advertising, be sure to subscribe so you don't miss another episode!If you have a moment, please rate and share!

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