​Welcome to this week’s episode of A Founder’s Playbook!On our penultimate episode of A Founder’s Playbook, we are joined by Jamie Oyebode, co-founder of The Soulstice Collective , a movement rooted in community, creativity, and meaningful change. In this episode, Jamie shares the origin story behind Soulstice, a project he co-founded with his brother George, and the powerful "why" that continues to fuel their mission.Jamie opens up about the journey of building The Soulstice Collective - from the untimely passing of George’s friend Charlie to hosting their first festival back in 2017 in his memory. Jamie shares details about the impact him and his brother have made through supporting charities such as RNLI and Young Minds, the growth of their Soulstice Risers community, and the launch of their apparel line inspired by the tragic death of George Floyd - turning pain into purpose through action.A key theme in our conversation is Jamie’s one non-negotiable: pragmatism. Running The Soulstice Collective hasn’t been without its challenges - Jamie shares candidly about times when they had low cashflow and had to navigate unpredictable setbacks. Through it all, his grounded, pragmatic mindset has been the anchor that keeps him pushing forward with clarity and purpose.If you’re a founder, aspiring entrepreneur, or just love a great startup story this is an episode you won’t want to miss.We hope you enjoy listening and don’t forget to pass the playbook. The Soulstice Collective Website→ https://www.thesoulsticecollective.orgA Founder’s Playbook Instagram → www.instagram.com/a_founders_playbook/A Founder’s Playbook LinkedIn → uk.linkedin.com/company/a-founders-playbookA Founder’s Playbook TikTok → https://www.tiktok.com/@afoundersplaybook

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