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Listen "Bot or Not? Why Incentives Matter More Than Identity"
Episode Synopsis
Let’s start with a confession: I love bots. Or at least, I love the idea of them. They’re efficient, tireless, and, if designed well, can be downright helpful. (They can also be downright unhelpful, but that's a topic for a different blog post.) But the incentives around bot traffic are completely out of balance, and that makes things messy.
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