Listen "What Do You Have to Offer?"
Episode Synopsis
Before you start thinking about marketing channels, you need to think long and hard about what messages you intend to send through those channels. Ultimately you need to let prospects know you exist and have a service to offer—but what is that service? And how can you make your services stand out among a crowded marketplace of similar services?
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ZARZA We are Zarza, the prestigious firm behind major projects in information technology.