ZARZA We are Zarza, the prestigious firm behind major projects in information technology.
Listen "Learning from Pricing Failures"
Episode Synopsis
Among the many points of failure in business, there is one that hurts the most. The failure to accurately price our work, so that we end up taking a bath on our projects. When we underestimate our work, we are forced to either damage the client relationship by asking for more money, or—more commonly— we absorb those costs ourselves.
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