In this episode, we sit down with Parthan Mohan, second-generation owner of one of Kerala's oldest and national award-winning ad agencies. Parthan shares his experiences navigating the evolving media landscape and how his agency has adapted to shifts in the industry over the past 40 years. He discusses the importance of pricing services correctly, providing real value to clients, and the unique challenges of securing startup funding for service businesses. Parthan also talks about the critical role of building a reliable team, emphasizing trust and collaboration. Join us for insights on staying ahead in the competitive world of advertising and media.

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