"Be sincere; be brief; be seated"  These six words by Franklin D. Roosevelt, which I stumbled upon during my early days as a 22-year-old sales manager, have profoundly shaped my communication philosophy. I've always believed that one's ability to effectively communicate isn't just a skill to be honed, it's often the key that unlocks hidden potential; particularly in business and leadership.  Whether you're an entrepreneur working to advance an idea, a leader inspiring your team, or someone in pursuit of a higher purpose - how you speak can be the diving line between capturing or missing opportunities. Nearly a decade ago, I met Matt Abrahams, and he challenged me to embrace style and structure in my communication.  And while I'm not naturally a process-oriented individual, I've come to appreciate the profound value of forging meaningful connections as a result.  I am thrilled that Matt's latest book - Think Faster Talk Smarter - explores the topic of spontaneous communication; which each of us deals with on a regular basis.  The moments when you're stumped by an unanticipated question, or asked to comment during an unpleasant interaction - sure, it's easy to understand the importance of thinking on your feet; however, applying it effectively requires immense preparation.  In this episode, Matt and I discuss the various methods and frameworks that have shaped his work with entrepreneurs, leaders, and high achieving individuals.  Here's a glimpse of the situations we discuss: The mindsets that ignite impactful communication An approach to crafting meaningful messages Why mediocrity is the catalyst to achieving greatness A method to communicate uncommon or complex ideas Why the first and last minute of a presentation are critical & how to approach them A framework for quick presenting or pitching What Martial arts can teach you about effective communication How to craft a sales presentation that doesn't suck

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