Eric Hinman is a 5x IRONMAN, entrepreneur, investor, and HYROX competitor based out of Denver Colorado. As a content creator and elite athlete, Eric has structured his life around optimizing health and enhancing performance. Today, we discussed how he trains, his recovery routine, as well as how he positions himself as an asset for brands.

TIMECODES:
(1:12) - Training Origins & CrossFit
(3:40) - Getting into IRONMAN
(4:41) - Fueled by Competition
(6:28) - Slow Down to Speed Up
(8:52) - What is HYROX
(11:59) - Current Training Focus
(14:20) - How to Develop Anaerobic Conditioning
(16:15) - Eric's Recovery Routine / Contrast Therapy
(18:58) - Cultivating a Positive Community
(19:37) - Structuring Your Environment to Thrive
(21:32) - Using "Tiny Wins" to Enrich Your Life
(23:50) - Habits for Overall Wellness
(25:03) - Cardio for Mental Clarity & Relief
(26:25) - Importance of Training With Others
(27:05) - Deciding Which Brands to Work With
(31:18) - Promoting Products You Believe In
(33:45) - Positioning Yourself as a Brand
(35:40) - Short vs Long Form Content

For More:
Follow Brock's Instagram: https://www.instagram.com/brockcovington/
Follow Brock's YouTube: https://www.youtube.com/channel/UC-0ZFbmdHKIXDBGXIR0l1Bw
Follow Eric's Instagram: https://www.instagram.com/erichinman/

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