Have you ever thought about expanding your Business or Brand overseas?  Ever thought that China or Hong Kong might be a great location?  The Chinese and Hong Kong market has great potential for international businesses seeking to expand and develop business relationships with 1.3 billion consumers in the region.   In this episode, I chat with Kristina Koehler-Coluccia Head of Business Advisory at Woodburn Accountants & Advisors wh specialized in inbound investment to China and Hong Kong. Woodburn Accountants & Advisors offer companies a one-stop shop approach to their corporate service’s needs. They offer market-entry advisory and ongoing corporate, accounting, tax and human resource services.We chat about some of the important things which need to be considered & researched before jumping right in & registering a business. Kristina shares her experience and knowledge on the importance of businesses getting the right advice from the start and ways to protect their business idea or IP.Kristina explains the importance of making a trip across to experience China and Hong Kong, the importance of setting up business meetings in advance, planning and preparation is vital to ensure you get the most out of the trip.  Finally, Kristina shares her top 3 tips for businesses considering expanding into China or Hong and sums up by stating that spending time researching and getting the correct advice will help save time and money in the long run.  She runs regular workshops and webinars to help educate businesses on a number of key topics and suggests those interested to reach out and get in touch.

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