ZARZA We are Zarza, the prestigious firm behind major projects in information technology.
Listen "The 30-10-3 Rule for Choosing a Great Book Title"
Episode Synopsis
Session 7: Not Using Effective Book Titles
It's all in the name - say it well.
Show notes:
"Peanut" story - I never named my kids. I only got to choose from a list...
Name your 'babies' with as much if not more care...
Content is more important - Yes, it is and more people will read it if the title entices them to open the book
The 3 S's - must-haves for your title
How do you create a great title? - create great titles by choosing great titles...
Michael Hyatt's P.I.N.C. (Promise, Intrigue, Need, Content) philosophy for great titles
What if you choose the wrong title? - you can relaunch
30-10-3 rule for choosing your title
Your title and cover are extremely important to selling your books. Keep the title short, simple, and strategic. use Michael Hyatt's PINC framework to determine which of the 30 titles become part of the top 10. Get help choosing the one from the top 3.
Links mentioned:
While creating your title is important, the subtitle is just as important. Creating the subtitle is a different strategy. Download the guide and learn what to do darlandofortune.com/mysignaturebook
Get on a call and work through it together at darlandofortune.com/discoverycall
It's all in the name - say it well.
Show notes:
"Peanut" story - I never named my kids. I only got to choose from a list...
Name your 'babies' with as much if not more care...
Content is more important - Yes, it is and more people will read it if the title entices them to open the book
The 3 S's - must-haves for your title
How do you create a great title? - create great titles by choosing great titles...
Michael Hyatt's P.I.N.C. (Promise, Intrigue, Need, Content) philosophy for great titles
What if you choose the wrong title? - you can relaunch
30-10-3 rule for choosing your title
Your title and cover are extremely important to selling your books. Keep the title short, simple, and strategic. use Michael Hyatt's PINC framework to determine which of the 30 titles become part of the top 10. Get help choosing the one from the top 3.
Links mentioned:
While creating your title is important, the subtitle is just as important. Creating the subtitle is a different strategy. Download the guide and learn what to do darlandofortune.com/mysignaturebook
Get on a call and work through it together at darlandofortune.com/discoverycall
More episodes of the podcast Your Daily Fortune
DF ep 34: Chop Wood and Carry Water
19/05/2020
DF ep 010 - You Might Be Underearning If...
27/08/2019
DF ep 009 - How to Get Better at Selling
26/08/2019
In God we trust